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Rollouts × Google Analytics 4

Live today

Your GA4 measurement ID on every page Rollouts publishes — live today; pulling GA4 data into recommendations is rolling out.

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Put it to work

Ways to put Google Analytics 4 to work with Rollouts.

Connect Google Analytics 4 in one place

Your GA4 measurement ID on every page Rollouts publishes — live today; pulling GA4 data into recommendations is rolling out.

Grounded in your real data

Rollouts reads your Google Analytics 4 data so every page it ships and every report it runs is grounded in what's actually happening — not a guess.

No glue, no exports

One OAuth connection — no Zapier in the middle, no CSVs, no manual copy-paste between Google Analytics 4 and Rollouts.

How it connects

Three steps. Google Analytics 4 works inside Rollouts today.

  1. 01

    Paste your measurement ID

    Settings → Integrations → GA4. One field: your G-XXXXXXXXXX ID from the GA admin.

  2. 02

    Every published page reports

    Rollouts injects the gtag snippet into your published site at serve time — change the ID and it updates with no republish.

  3. 03

    Deeper sync is rolling out

    Pulling GA4 sessions and sources INTO Rollouts recommendations is on the roadmap — the tracking side works today.

Google Analytics 4 pairs well with these.

ClickHouse

Query your own ClickHouse warehouse so Rollouts grounds pages and reports in first-party product and revenue data, not just web stats.

Google Search Console

Surface ranked queries, CTR drops, and indexation issues — Rollouts fixes the underlying pages without a brief.

PostHog

Pull product analytics, funnels, and feature-flag data from PostHog so Rollouts grounds page decisions in what users actually do.

Be first when Google Analytics 4 connects.

Slurp your existing site in 60 seconds today — and the moment the Google Analytics 4 connector comes online, Rollouts starts using it on the next page it builds.

Google Analytics 4 and its logo are the property of their respective owner and are used for identification purposes only. This page describes planned or in-progress connector support and does not imply partnership, endorsement, or certification.